Connecting Your Brand with the Voices That Matter

Influencer Marketing Agency

At Monumental, we specialise in creating impactful influencer marketing campaigns that go beyond surface-level endorsements.

With a diverse network of over 12,000 trusted creators and a data-driven approach, we connect your brand to audiences that are ready to engage. Our strategies don’t just increase visibility; they build credibility and drive real growth.

Why Influencer Marketing?

Influencer marketing combines the power of trusted voices with targeted reach. Today’s consumers are looking for authenticity and social proof before they make decisions.

By partnering with influencers, you put your brand in the hands of people who genuinely connect with their followers, creating a ripple effect of trust, loyalty, and brand advocacy.

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Our Influencer Marketing Services

  • Influencer Scouting and Selection

    Finding the right influencers is crucial to a campaign’s success. We meticulously research and vet influencers to create a custom shortlist based on your brand’s target demographics, values, and goals. From micro-influencers to established voices, we ensure you’re aligned with creators who resonate with your audience and drive engagement.

    Audience Insights:
    Selecting influencers with audiences that match your target market.

    Niche Relevance:
    Identifying creators who align authentically with your brand values.

    Diversity-Driven Choices:
    Ensuring representation that reflects and resonates with a broad audience.

  • Campaign Strategy and Planning

    Our campaigns are built on a foundation of data and creativity. We develop customised strategies that combine organic content with paid boosts to maximize reach, impact, and ROI. Every campaign is tailored to drive the specific outcomes you’re looking for, whether that’s brand awareness, engagement, or conversions.

    Multi-Channel Strategy:
    Reaching your audience across platforms, from Instagram and TikTok to YouTube.

    Creative Concepts:
    Developing engaging ideas that convey your brand story.

    Goal-Oriented Planning: Aligning every aspect of the campaign with
    measurable goals.

  • Full-Service Campaign Management

    From initial outreach to final reporting, we handle every detail of your influencer campaign. Our team manages communication, coordinates content briefs, and oversees deliverables to ensure each post aligns with your brand vision and meets our high standards for quality. We track performance in real time, using data to maximise ROI.

    Influencer Outreach:
    Managing all communications to maintain a seamless experience.

    Content Briefing:
    Ensuring influencers have clear, aligned instructions for on-brand content.

    Timeline Management:
    Keeping campaigns on schedule for optimal impact.

  • Analytics & Reporting

    We provide in-depth reporting that goes beyond basic metrics to offer insights into reach, engagement, conversions, and ROI. Our reports include insights into audience behavior, campaign impact, and areas for optimisation, helping you make data-driven decisions for future campaigns. Each report is tailored to your goals, making it easy to measure success and share with your teams.

    Custom Reporting: Insightful, tailored metrics combining digital performance and business outcomes.

    Impact Evaluation: In-depth analysis of engagement, reach, impressions, ROI and EMV.

    Continuous Optimistion: Real-time strategy adjustments to boost ROI and campaign success. Iteration as we find winning strategies.

Why Monumental?

  • Our diversity-first approach ensures your campaigns reflect and connect with today’s audiences, fostering inclusivity and authenticity that make a lasting impact

  • With experience in running successful campaigns for over 100 brands, Monumental knows what it takes to make influencer marketing deliver meaningful results.

  • We don’t leave anything to chance. Our team manages every detail of your campaign, from influencer selection to final reporting, ensuring a smooth and impactful experience.

  • We focus on driving tangible outcomes and provide clear insights to show how your investment is working. Our campaigns are designed to build lasting connections that drive growth.

  • "The Monumental team went above and beyond to deliver a high quality of targeted influencers, always thinking creatively of ways to get our brand out there and talked about"

    Emma Jamieson, Head of Marketing

    Edinburgh Dungeons

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Creators.Monumental

Creators.Monumental is our proprietary platform designed to enhance influencer marketing campaigns through real-time performance tracking and optimisation.

Key Features

  • Verified Content Access: Authenticate creators and access backend data for transparent reporting.

  • Detailed Analytics: Aggregate comprehensive engagement metrics across collaborations.

  • User-Friendly Dashboards: Monitor views, engagement rates, reach, and impressions with ease.

  • Customisable Reports: Generate reports segmented by channel, content type, ROI, and more.

With Creators.Monumental, we and our clients can precisely track and optimise influencer content, ensuring each campaign achieves its full potential.

Let’s build together!

Monumental is here to elevate your brand’s presence through powerful influencer marketing. Ready to connect with audiences that matter? Let’s start a conversation today.